Sushi menu app
Sushi menu app
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Dedicated mobile app project on Google UX design professional certificate program
Dedicated mobile app project on Google UX design professional certificate program
Project duration:
October 2022- January 2023
My role:
UX designer
Responsibilities:
Conducting interviews, paper and digital wireframing, low and high-fidelity prototyping, conducting usability studies, accounting for accessibility, and iterating on designs.
The challenge:
I designed a menu app for a local Sushi restaurant. They have authentic selection of sushi and side dishes but their menu isn't visually appealing and not welcoming to variety of people.
Busy working people want to save time from cooking and eat healthy delicious meal. Sushi is popular but sometimes feels too fancy and has high hurdles.
The goal:
Design a product that allows users to order sushi easily and have great meal time without stress. Also having a great app that's visually appealing will help promote the restaurant and sushi itself.
I conducted a survey research and narrowed down Sushi eaters of age 18 and over. As my assumption, majority of people wanted to save money and energy from cooking. Specially when it comes to Sushi, it takes time to make and it is a fancy meal. So Some people want to order it when feeling like a splurge or for a party. Research revealed that many wish that they could have more time to make an order, getting more knowledge about Sushi. It’s not a fast food, so it makes sense.
Persona
Paper wireframes
I tried to come up with ideas in 2 mins on each panel.
Low-fidelity prototype
Usability study :
Early design had average homepage with typical pictures and menu.
After the first usability study, I made the bigger photo for popular& recommended dishes and added #Vegan/vegetarian search option on the bottom after comments from test participants. So vegetarians won’t be overwhelmed on the first page.
I added another function to allow users to select pickup time from requests on usability study.
Key Mockups
Key Mockups
High-fidelity prototype
High-fidelity prototype
Accessibility considerations
Finished product
Impact:
The app helps users and changes perspective on Sushi takeout.
One quote from user feedback:
“The visuals are so vivid and fun to explore the menu!”
What I learned:
Usability studies and peer feedback influenced each iteration of the app’s designs. Having a diversity group of participants for usability studies helped me see different perspectives.
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